Latest News & Insights

Learn how strategic PR supports startup fundraising through stronger investor credibility, positioning, visibility, and long-term trust building.

Why Strategic PR Matters for Startups Amid the New Reality of Fundraising

Strategic PR for startups is no longer about visibility. Learn how public relations for startups can signal traction, credibility, and attract investors.

Mahou Consulting

Mar 214 min read

Discover what startups can learn from the Pepsi Paradox about perception, positioning, credibility, and strategic communications.

Startup PR and Communications Learnings From The Pepsi Paradox

Discover what the Pepsi Paradox teaches startups about PR, media coverage, and building lasting influence. Learn why attention alone doesn’t equal authority and how strategic storytelling drives market trust.

Mahou Consulting

Mar 123 min read

Strategic PR for Startups is More Than Media Coverage

Learn why startup PR is more than media coverage. Discover how a startup focused PR approach needs omnichannel strategies to build trust, credibility, and growth.

Mahou Consulting

Feb 214 min read

Reputation Is the New Growth Hack: How Startups Build It Without A Big Budget

Learn how startups in Southeast Asia can build reputation without a big budget with the approach a startup specialist PR and communications agency would use.

Mahou Consulting

Feb 123 min read

Startup PR in Southeast Asia: What Works in Singapore, Malaysia, and the Philippines in 2026

How startup PR works in Singapore, Malaysia, and the Philippines in 2026 - what investors look for, how credibility is built, and what founders get wrong.

Mahou Consulting

Jan 154 min read